When it comes to promotional products, sometimes simple is best.
Flashing, light-up whirly-gigs can actually take away from your
message. You don’t want potential customers to get so caught up
in the promo product itself that they totally overlook your logo.
That’s why promotional nickels are an excellent choice,
especially for trade shows. The focus is completely on your logo and
company name. Promotional nickels are incredibly affordable. At a trade
show, the last thing you want is to run out of promo products before
the day is over. You’ve got to be prepared to give away hundreds
of items. The classic Wooden Nickel can be purchased for just pennies.
They’re more than an inch in diameter, so you can be sure that
your whole logo will fit neatly on the token.
The low cost of promotional nickels (http://www.bestpromotions.com/products/browsecategory/170/)
is important. You want to be generous when handing out your promotional
products. If you paid an arm and a leg for the item, you’ll be
guarded in giving them away. Visitors to your booth will pick up on the
perceived “stinginess,” and it will be a big turn-off.
For something more colorful, a product like Plastic Round Nickel /
Token is the right choice. These tokens come in 10 different colors,
perfect for helping you establish brand identity. You can pick the
shade that matches your company’s signature color.
Ceramic tokens are also available. They cost a bit more than
plastic and wooden nickels, but ceramic tokens are an investment
because they’re washable and reusable. When a customer cashes the
token in, you can wash it and hand it out again. You might think a
ceramic token would be too fragile to make it through multiple
customers. Not true! A product like the Ceramic Unbreakable Four Color
Process Chips is just that – unbreakable. It will stand up to
whatever your customers can dish out.
Last but certainly not least, you can break from tradition and buy
an Octagonal Plastic Token. Octagonal plastic tokens are even available
in glow-in-the-dark colors. They make for a fun little novelty that
everyone will enjoy. You might even find visitors to your both taking a
couple of extra for their friends!
So, you’ve got the promotional nickels. Now what do you do
with them? Promotional nickels function very well as coupons.
There’s more than one way to present coupons. For example, the
customer can present the nickel for a free item, or they can present it
for a discount on their purchase.
Promotional nickels are also a good way to keep your hands busy.
Kinesthetic learners learn by touching and doing. These are the folks
you see doodling while they’re listening or reading. Your
promotional nickel is perfect for twiddling in front of the computer
screen. All their coworkers will see your logo. And who knows? It might
just be one of those items that go through several owners in their
lifetime.
Remember, good things come in small packages. These little nickels can yield big results!
About The Author
on promotional marketing with promotional products, and is Vice
President of Sales for Best Promotions http://www.bestpromotions.com. Get the best deals on promotional products by calling Brian directly at 1-866-881-2378
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